Why Cultivating Your Personal Image is Important

Federica Gabardi is a women’s empowerment coach and a professional trainer. Her passion is to help women discover their superpowers and express them through exceptional communication skills. She includes personal image support as part of her company's services at the Fearless Women's Institute. Federica believes - and research confirms it - that what we wear has a powerful impact on ourselves, and she wants all women to be able to feel and experience that impact. The Swing Shift asked Federica to share the two most common questions her clients ask about their image, and what she tells them to help them feel their most confident selves.

Federica Gabardi, Founder @ Fearless Women Institute


(Interview edited for length and clarity)

#1: What is the best way to dress for a job interview for this modern job search?


Job interviews are usually stressful. So first, you want an outfit that makes you feel comfortable and confident, starting with your first layer. For example: you may have a lucky bra (There’s nothing wrong with that! Many professional athletes have lucky charm garments) but if the straps are too loose and they keep falling, forcing you to put them in place – well… go for another one. You want to put all your energy into the things you want to hear and say during the interview - not to worry about bra straps.


Second, wear clothes that are clean and in good shape. It shows that you respect yourself and the person in front of you. Appropriate consideration for the environment you would be entering demonstrates your recognition of the importance of the various individuals, the team, and the organization you’re talking to as a candidate. Also, investigate the culture ahead of time: is it formal? More casual? You don’t have to get dressed in a way that otherwise you would never do! But you definitely want your outfit to be relevant in the context of the interview.